Dmax - Summer Identity
Discovery Dmax - Summer Identity Discovery Italy assigned me a new exciting task for Dmax Channel. I was asked to realize a completely brand new visual identity with ten new idents and bumpers tailored for the main shows of the channel. I created a new flexible and unique system to integrate the talents' photos inside each elements. The main request was adding a fresh and summery look to the graphic pack, while maintaining the direct masculine language of Dmax. An explosive mix of simple shapes, pictures and 3d objects came out of it! Titles: - Affare Fatto | Auction Hunters - Nudi e Crudi | Naked and Afraid - Affari a quattro ruote | Wheeler Dealers - Banco dei Pugni | Hardcore Pawn - Rimozione Forzata | South Beach Tow - Ultima Fermata Alaska | Railroad Alaska - Wild Frank - Bellator MMA - Bear Grylls | Man vs. Wild - Unti e Bisunti Realized for: Discovery - Dmax VP Brand and Creative: Roberto Bagatti Art direction: Chiara Cerutti Design e Animation: Tommaso D'Angelosante Music and sound design: Carlos Zarattini Discovery Italia Srl - Milano - © Copyright 2015